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UK athletes campaign to fight male loneliness through sport, backed by a £500M youth plan.
Sport stars Luke Littler, Jonny Wilkinson, Luke Humphries, and Jacob Bethell are backing the UK Government’s “Team Up” campaign, running January 26 to February 2, to combat male loneliness among boys and young men.
Supported by major sports bodies, the initiative urges local clubs to host events showing how sport builds connection and mental well-being.
A Sport England survey found one in four young men feel lonely, prompting a £500 million, 10-year youth services plan.
Culture Secretary Lisa Nandy said sport can reduce stigma around male mental health and create supportive communities.
Athletes shared personal experiences of finding belonging through team participation, encouraging young men to join local clubs for connection and resilience.
Los atletas del Reino Unido hacen campaña para combatir la soledad masculina a través del deporte, respaldados por un plan juvenil de 500 millones de libras.