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South Dakota broke tourism records in 2025 with nearly 15 million visitors and $5.16 billion in spending.
South Dakota welcomed nearly 15 million visitors in 2025, setting record highs for tourism with $5.16 billion in spending, a 1.1% increase from 2024.
The sector contributed 4.7% to the state’s economy, supported nearly 59,200 jobs, and generated $406 million in tax revenue.
Officials credited steady domestic travel, rising day-trippers, and strong demand for outdoor and cultural experiences for the growth.
The state is preparing for the 2026 “America 250” celebration with events like a Mount Rushmore fireworks show and a patriotic passport program.
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Dakota del Sur rompió récords de turismo en 2025 con casi 15 millones de visitantes y 5.16 mil millones de dólares en gastos.