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flag Iowa ranks 30th in online shopping activity, with residents shopping online less frequently than the national average.

flag A new study ranks Iowa 30th out of 50 states for online shopping activity, citing 75.47% of residents shopping online and 9,631 online shopping searches per 100,000 internet users. flag The analysis shows Iowans tend to shop online in a deliberate, needs-based way rather than through impulse or frequent browsing, placing the state below the national average despite moderate online shopping prevalence. flag The top five states were not specified.

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