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flag Top streamer Kai Cenat paused streaming in Jan 2026 to launch fashion brand Vivet, inspired by travel and personal growth.

flag Kai Cenat, a top streamer, launched his fashion brand Vivet in January 2026, marking a shift from full-time content creation. flag Inspired by travels to Japan and Italy, and influenced by personal reflection, he paused streaming to study sewing and design, working with stylist Law Roach. flag While not retiring from streaming, Cenat is taking a temporary hiatus to focus on his new venture, emphasizing personal growth, authenticity, and creative reinvention. flag His YouTube video “I Quit” sparked debate, but he clarified it was not a retirement, rather a pause to pursue deeper fulfillment beyond online fame.

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