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FTC sues Pearl AI for hiding subscription fees in deceptive sign-up tactics.
The Federal Trade Commission has sued Pearl, an AI search engine by JustAnswer, alleging it deceived hundreds of thousands of consumers through hidden subscription fees.
The FTC says users were lured by targeted ads to landing pages where a chatbot prompted sign-ups for $1 or $5, then charged much higher monthly fees without clear notice, with terms buried near a prominent "Confirm now" button.
The agency claims the company’s CEO knew of the tactics but refused to change them.
JustAnswer denies wrongdoing, stating pricing is clear and cancellations are easy.
The case is part of a broader federal crackdown on "dark patterns" used to trap users in unwanted subscriptions.
FTC demanda a Pearl AI por ocultar las tarifas de suscripción en tácticas engañosas de registro.