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The Red Cross and MEDIC urge blood donations amid shortages, offering incentives like Super Bowl trips and $50 gift cards.
January is National Blood Donor Month, with the American Red Cross urging Americans to donate, noting someone needs blood every two seconds.
Winter shortages prompt efforts to attract first-time donors, with incentives like a Super Bowl trip for donations by January 25.
The Red Cross promotes Power Red donations for concentrated red cells and encourages scheduling via its app.
Meanwhile, MEDIC Regional Blood Center expands its platelet donor rewards, offering $50 e-gift cards per donation with no tax forms due to updated IRS rules.
Both organizations aim to address ongoing blood shortages, especially for Type O blood.
La Cruz Roja y MEDIC instan a las donaciones de sangre en medio de la escasez, ofreciendo incentivos como viajes a la Super Bowl y tarjetas de regalo de 50 dólares.