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Xinjiang's e-commerce boom boosts sales of walnuts and jujubes, lifting farmers’ incomes ahead of Spring Festival.
As the Spring Festival nears, e-commerce platforms in Hotan, Xinjiang, are boosting sales of premium local goods like walnuts and red jujubes, with live-streaming and online events driving demand nationwide.
In Moyu County, workers are processing and packing these products for shipment, while digital sales efforts help increase farmers’ incomes and support rural revitalization.
The growing role of digital trade is expanding market access for Xinjiang’s agricultural products during the holiday season.
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El auge del comercio electrónico en Xinjiang impulsa las ventas de nueces y jujubes, elevando los ingresos de los agricultores antes del Festival de Primavera.