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flag Aldi is UK's most affordable supermarket, while Marks & Spencer leads in quality, with choices depending on shopper priorities.

flag Aldi leads UK supermarkets in affordability, with 1kg of potatoes at 84p and a five-banana pack at 78p, boosted by rotating Super Six deals. flag While it excels in low prices and consistency for staples, it lags in produce quality, freshness, and variety. flag Marks & Spencer stands out for high-quality, seasonal displays and superior freshness, particularly with citrus and exotic fruits, though at higher prices. flag Asda offers broad selection and global options, Lidl provides good value and variety, and Sainsbury’s delivers balanced performance. flag The best choice depends on shopper priorities: Aldi for cost, M&S for quality, and others for a mix of value and selection.

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