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flag Roku's stock dipped after insider sales, but strong earnings and growth fueled analyst confidence.

flag Roku shares dropped 1.2% to $113.28 on January 7, 2026, after insiders Neil D. Hunt and Matthew C. Banks sold shares, reducing their stakes by 20.45% and 11.12% respectively. flag Despite the decline, the company reported strong third-quarter results with $0.16 EPS, beating estimates by $0.09, and 14% year-over-year revenue growth to $1.21 billion. flag Positive developments include a "golden cross" technical signal, a partnership with iSpot, and ecosystem expansion. flag Analysts maintain a "Moderate Buy" consensus with a $118.12 target, though concerns remain over ads, user experience, and ad-revenue visibility.

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