On January 1, 2026, A-List Marketing launched a gift-giving and family event in Jamaica’s Westmoreland to aid recovery from Hurricane Melissa.

On January 1, 2026, A-List Marketing and Entertainment Group launched its “Joy to the West” initiative in Westmoreland, Jamaica, distributing gift bags to children and hosting family activities in Sav-la-Mar and Cooke Street to support recovery from Hurricane Melissa. The event, part of broader corporate-led relief efforts, followed a December 21 distribution by Pepsi-Cola Jamaica and the Masicka Made Foundation, which delivered 1,000 cases of water, 1,200 meals, and care packages to affected communities. Additional support came from Lifespan and Vantage One Group, providing health screenings, mental health services, and recreational programs in storm-impacted areas. These initiatives reflect a growing trend of private sector involvement in post-disaster recovery across Jamaica.