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High-protein milk, with 25g per serving, is gaining traction in U.S. stores as a natural alternative to protein shakes.
A new trend in dairy products features milk fortified with 25 grams of protein per serving, aiming to meet rising consumer demand for high-protein beverages.
This innovation, driven by health and fitness interests, positions milk as a more competitive option against protein shakes and plant-based alternatives.
The reformulated milk is marketed as a convenient, natural source of protein, with manufacturers emphasizing its role in muscle recovery and satiety.
Availability is expanding in supermarkets and specialty stores across the U.S., signaling a shift in how consumers view traditional dairy.
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La leche alta en proteínas, con 25 gramos por porción, está ganando terreno en las tiendas estadounidenses como una alternativa natural a los batidos proteicos.