Edmonton shoppers blend online and in-store deals on Boxing Day, boosting sales despite fewer crowds.

Shoppers in Edmonton are increasingly combining online and in-store shopping for Boxing Day, with retailers reporting fewer crowds than in past years due to the rise of e-commerce and pandemic-related shifts. While traditional early-morning lines have declined, businesses are maintaining strong sales through extended promotions and online deals launched on Christmas Day. Stores like The Source Snowboard and Skate and Foosh have adapted by focusing on digital engagement and strategic timing, ensuring the event remains a key sales period despite lower foot traffic.