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Trump's praise boosts interest in Japanese kei cars, but they remain banned for new import due to safety rules.
President Trump's recent praise for small Japanese kei cars has renewed interest in bringing them to the U.S., though no regulatory changes have been made.
Kei cars, popular in Japan for their affordability and compact size, don’t meet U.S. safety standards, so new imports are barred unless they’re at least 25 years old and classified as antiques.
Enthusiasts now rely on imported vintage models, often paying around $8,000, drawn to their fuel efficiency, practical cargo space—some trucks have beds longer than full-size pickups—and low cost.
Despite lacking modern safety features like airbags and crumple zones, advocates argue their small size improves pedestrian safety and visibility.
While some states ban these vehicles, federal rules allow them, and supporters hope Trump’s endorsement could spur future policy shifts, though the U.S. auto market remains focused on larger vehicles.
El elogio de Trump aumenta el interés en los autos kei japoneses, pero siguen estando prohibidos para nuevas importaciones debido a las reglas de seguridad.