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Greece sees record tourism in 2025, with 31.6 million visitors through September, up 4% from 2024.
Greece is on track for a record tourism year in 2025, with 31.6 million visitors recorded from January to September—a 4% increase from the same period in 2024.
This follows a 12.8% rise in arrivals in 2024, which reached 40.7 million.
Tourism continues to be a major economic driver, contributing about 13% of GDP directly and over 30% indirectly.
Despite strong growth, challenges include labor shortages, rising rents from short-term rentals, unchecked development, and climate threats like heatwaves and wildfires.
The government remains committed to tourism as a key economic pillar.
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Grecia registra un turismo récord en 2025, con 31.6 millones de visitantes hasta septiembre, un 4% más que en 2024.