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Disney partners with OpenAI on $1B AI deal to use 200+ characters in AI videos, launching 2026.
Disney has struck a $1 billion, three-year deal with OpenAI, licensing over 200 characters from Star Wars, Marvel, Pixar, and Disney’s classic films for use in OpenAI’s Sora video generator and ChatGPT Images.
The partnership, set to launch early 2026, allows AI-generated videos featuring characters like Mickey Mouse and Darth Vader, excluding voices and likenesses, with selected content potentially streaming on Disney+.
Disney gains equity warrants and will use AI tools internally, while both companies emphasize ethical safeguards and creator protections.
The move marks a major step in Hollywood’s AI integration, though unions have raised concerns over compensation and intellectual property.
Disney se asocia con OpenAI en un acuerdo de IA de $ 1B para usar más de 200 caracteres en videos de IA, lanzando 2026.