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flag Kia is re-entering Malaysia's market in January 2026 with new models and improved service.

flag Kia Sales Malaysia (KSM) has launched a re-entry into the Malaysian market in January 2026 under a direct principal model, aiming to rebuild brand trust through improved customer experience, stronger dealer support, and a refreshed product lineup. flag Led by Managing Director Emily Lek and President Hyung Ho Kim, KSM focuses on sustainable growth, enhanced aftersales services, and a revamped dealer network. flag The company emphasizes long-term credibility over rapid expansion, introducing models like the Sportage, Carnival, and EV9, while aligning with Kia’s global “Movement that Inspires” vision.

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