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Disney invests $1B in OpenAI to use its characters in AI videos, sparking copyright concerns.
Disney has invested $1 billion in OpenAI and agreed to license its iconic characters, including Mickey Mouse and those from Marvel, Pixar, and Star Wars, for use in OpenAI’s Sora video generation tool.
The three-year partnership aims to advance AI-driven content creation, allowing the generation of videos featuring Disney’s intellectual property.
While details on specific applications and usage guidelines remain undisclosed, the move signals a major shift in how entertainment studios are integrating AI into storytelling and production.
The collaboration has drawn criticism from the Writers Guild of America, which argues it legitimizes the use of copyrighted material without consent, raising ongoing concerns about intellectual property and fair use in AI development.
Disney invierte $ 1B en OpenAI para usar sus personajes en videos de IA, provocando preocupaciones de derechos de autor.