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JioHotstar invests ₹4,000 crore in 25 new South Indian shows and partners with Tamil Nadu to boost regional content.
JioHotstar announced a ₹4,000 crore investment over five years to produce 25 new South Indian titles across Tamil, Telugu, Malayalam, and Kannada at its South Unbound event in Chennai on December 10, 2025.
The company signed a Letter of Intent with Tamil Nadu’s government to strengthen the region’s creative ecosystem.
The event celebrated veteran actors Mohanlal, Nagarjuna, and Vijay Sethupathi, who host regional Bigg Boss editions, with heartfelt tributes, including Mohanlal receiving a shawl from Sethupathi and Nagarjuna honoring him for winning the Dadasaheb Phalke Award.
The gathering highlighted the growing influence of South Indian cinema and the transformative impact of Bigg Boss on contestants and regional content.
JioHotstar invierte ₹ 4,000 crores en 25 nuevos shows del sur de la India y se asocia con Tamil Nadu para impulsar el contenido regional.