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flag Indiana and Kentucky launch 2025 data privacy laws giving residents control over personal data and targeting ad rights.

flag Indiana and Kentucky have enacted new data privacy laws effective in 2025, granting residents rights to access, correct, and delete personal data held by businesses. flag The laws require companies to disclose data practices, ensure data security, and allow consumers to opt out of targeted advertising and certain automated decision-making. flag Violations may result in fines, with enforcement by state attorneys general. flag The rules apply to entities that collect personal data from residents and meet specific revenue or data processing thresholds.

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