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Australia's under-16 social media ban, effective caused mass account deletions and follower losses for creators, threatening their income.
A new Australian social media ban targeting users under 16, effective December 10, 2025, has led to significant drops in followers and engagement for content creators.
Platforms like TikTok and Instagram saw widespread account deactivations, with around 200,000 TikTok accounts removed.
Creators including YouTuber Partington and musician Harry Kirby reported losing hundreds to thousands of young followers, threatening ad revenue and brand deals.
Many are adapting by shifting to alternative platforms or building email lists, but the long-term impact on digital creators remains uncertain.
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La prohibición de las redes sociales para menores de 16 años en Australia causó la eliminación masiva de cuentas y pérdidas de seguidores para los creadores, amenazando sus ingresos.