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GoFundMe saw a 20% surge in basic needs campaigns in 2025, driven by economic strain and benefit disruptions.
GoFundMe reported a 20% rise in campaigns for basic needs like housing, food, and utilities, continuing a fourfold increase from the previous year, with the trend seen across the U.S., Canada, the U.K., and Australia.
Food-related fundraisers surged nearly sixfold in late October and early November, coinciding with a government shutdown that disrupted SNAP benefits.
The platform’s data reflects growing economic strain from stagnant wages, weak job growth, and rising unemployment, pushing more people to rely on crowdfunding as a lifeline when public safety nets fall short.
Experts note the data underrepresents true need due to digital access and social network barriers, while personal stories like that of New Orleans mother Iesha Shepard highlight the urgency behind these campaigns.
GoFundMe CEO Tim Cadogan called seeking help a courageous act that can unlock community support, emphasizing the need for stronger public systems.
GoFundMe observó un aumento del 20% en las campañas de necesidades básicas en 2025, impulsadas por la tensión económica y las interrupciones de los beneficios.