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Paul McCartney and UK allies oppose an EU ban on plant-based food names, citing consumer clarity and climate goals.
Sir Paul McCartney has joined a coalition of UK MPs and food advocates opposing a proposed EU ban on using terms like “burger” and “sausage” for plant-based foods.
The group argues that adding descriptors like “plant-based” or “vegan” ensures clarity, and that existing labels such as “vegetarian” or “vegan” already protect consumers.
They warn the ban could hinder sustainable food innovation, increase costs, harm international trade, and undermine climate goals.
The European Commission is expected to decide soon on the proposed restrictions.
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Paul McCartney y los aliados del Reino Unido se oponen a una prohibición de la UE de los nombres de alimentos de origen vegetal, citando la claridad para el consumidor y los objetivos climáticos.