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flag Paul McCartney and UK allies oppose an EU ban on plant-based food names, citing consumer clarity and climate goals.

flag Sir Paul McCartney has joined a coalition of UK MPs and food advocates opposing a proposed EU ban on using terms like “burger” and “sausage” for plant-based foods. flag The group argues that adding descriptors like “plant-based” or “vegan” ensures clarity, and that existing labels such as “vegetarian” or “vegan” already protect consumers. flag They warn the ban could hinder sustainable food innovation, increase costs, harm international trade, and undermine climate goals. flag The European Commission is expected to decide soon on the proposed restrictions.

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