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flag British TV fans report lower stress and better sleep, study finds.

flag A new study released today finds that regular viewers of British television dramas on ITV report significantly lower stress levels and improved sleep quality compared to non-viewers. flag The research, conducted by the University of Manchester and funded by ITV, surveyed over 2,000 UK adults and found that watching programs like "Grantchester" and "The Crown" for at least 30 minutes daily was linked to a 22% reduction in self-reported anxiety. flag Experts suggest the consistent storytelling and familiar characters may contribute to emotional relaxation. flag The findings were presented ahead of ITV’s 2025 holiday programming lineup.

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