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New Orleans zoo pauses membership sales after backlash over sudden price hike to $425.
The Audubon Nature Institute has paused membership sales for its New Orleans zoo and aquarium after a sudden price increase from $220 to $425 sparked public backlash.
The hike, announced without prior notice, drew criticism over transparency and affordability, prompting the institute to reassess its pricing.
Officials cited rising animal care costs but acknowledged member concerns.
New, more affordable options, including potential zoo-only memberships, are being developed and may launch by mid-December.
Existing members who bought memberships since November 28 will be offered alternatives.
A final decision on pricing has not yet been made, but updates are expected once the system is reconfigured.
El zoológico de Nueva Orleans suspende las ventas de membresías después de la reacción por el aumento repentino del precio a $425.