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STEAM toys surged in 2025 holidays, driven by demand for interactive, educational play in science, tech, and math.
STEAM-themed toys are leading the 2025 holiday toy market, with increased demand for products that combine science, technology, engineering, arts, and math in interactive, educational play experiences.
Experts note rising consumer interest in toys that foster creativity and problem-solving skills, particularly among children aged 6 to 12.
Many top-selling items include robotics kits, coding games, and hands-on science experiment sets, reflecting broader trends in early STEM education.
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Los juguetes STEAM se dispararon en las vacaciones de 2025, impulsados por la demanda de juegos interactivos y educativos en ciencia, tecnología y matemáticas.