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flag Australia's ad industry saw 16 new wins in Nov. 2025, with Special named Agency of the Year at the Dec. 1 B&T Awards.

flag In November 2025, Australia’s advertising and media industry saw 16 new business wins, driven by major accounts in music, alcohol, and ice cream, with agencies like Bashful, VaynerMedia, and Special securing key clients. flag Special was named Agency of the Year at the 2025 B&T Awards, earning nine accolades including the Grand Prix, for campaigns for HBO Max, Bonds, and others. flag Other winners included Kellanova as Marketing Team of the Year and Wavemaker as Media Agency of the Year. flag The awards, held on December 1, celebrated innovation and strategic impact across the industry.

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