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K-pop stars and companies donate millions after a Hong Kong high-rise fire killed 94; MAMA Awards proceed with tributes.
South Korean K-pop industry figures and companies, including Hyeri, JYP Entertainment, HYBE Labels, and SM Entertainment, have pledged millions in donations to aid victims of a deadly high-rise fire in Hong Kong’s Tai Po district on November 26, 2025, which killed at least 94 people.
Despite public outcry over the timing, the 2025 MAMA Awards will proceed on November 28–29 at Kai Tak Stadium with a toned-down format, a moment of silence, memorial tributes, and a “Support Hong Kong” message.
High-profile cancellations include Michelle Yeoh and Chow Yun Fat, while major acts like Ive, Aespa, and G-Dragon will perform.
Organizers emphasized solidarity and healing, noting the event’s financial ties to the Hong Kong Tourism Board.
Las estrellas y compañías de K-pop donan millones después de que un incendio en un rascacielos de Hong Kong mató a 94 personas; los Premios MAMA continúan con los homenajes.