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Half of 10 tracked products were cheaper before Black Friday, study finds.
A Consumer NZ study found that half of the 10 products tracked were cheaper before Black Friday than during the sale, with items like toasters and vacuums priced higher during the event at retailers including Briscoes, Farmers, and Harvey Norman.
While some deals, such as a Dyson vacuum, offered real savings, many advertised discounts were not actual reductions.
The report warns shoppers to ignore marketing hype, use price comparison tools, and check historical prices to avoid paying more.
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La mitad de los 10 productos rastreados eran más baratos antes del Black Friday, según el estudio.