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flag Black Friday shopping kicked off early in Southern California, with record crowds expected nationwide despite economic challenges.

flag Black Friday shopping began early at Southern California malls, with Citadel Outlets open for 27 hours starting Thanksgiving night. flag A record 186.9 million Americans are expected to shop between Thanksgiving and Cyber Monday, up from 2024’s high, driven by strong demand for clothing, gift cards, and toys like Legos and Hot Wheels. flag Despite economic concerns in Orange County, including rising unemployment and declining consumer confidence, retailers project over $1 trillion in holiday spending, with e-commerce growing 7.9% and physical stores extending hours to attract shoppers.

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