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India launches nationwide campaign to advance rural women’s empowerment and safety.
On November 26, 2025, Union Minister Shivraj Singh Chouhan launched Nayi Chetna 4.0, a month-long national campaign led by DAY-NRLM to promote gender equality and women’s empowerment in rural India.
The initiative, running through December 23, focuses on women’s safety, economic independence, leadership, and access to assets, credit, and markets.
It highlights the achievements of over two crore women from Self-Help Groups who have become financially independent, and includes a multi-ministry effort to combat gender-based violence, including a new MoU for model violence-free villages.
The campaign underscores collective action and grassroots mobilization across rural communities.
India lanza una campaña a nivel nacional para promover el empoderamiento y la seguridad de las mujeres rurales.