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Australia proposes law allowing lawsuits for unauthorized AI deepfake use of faces or voices.
Australians may soon gain the legal right to sue if their face or voice is used in AI deepfakes without consent, under a bill introduced by Senator David Pocock.
The proposed law would establish ownership of one’s likeness, offering protection against scams, disinformation, and political manipulation.
It would strengthen the eSafety Commissioner’s powers to issue removal notices and warnings, while exempting journalism, satire, and law enforcement.
The bill targets intentional or reckless misuse, not accidental sharing, and applies to political campaigns.
Independent MP Kate Chaney has introduced related legislation to criminalize AI tools used to generate child sexual abuse material.
Lawmakers say current laws are outdated amid rapid AI advances, echoing similar efforts in countries like China, Spain, and Denmark.
Australia propone una ley que permite demandas por el uso no autorizado de rostros o voces de AI deepfake.