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Women say LinkedIn’s algorithm favors male-presenting profiles, worsening gender and racial equity gaps despite platform claims of fairness.
Women on LinkedIn report that their content gains significantly more visibility and engagement when they present as men, prompting concerns about algorithmic bias and gender disparities.
Some, including women of color, have altered their profiles—sometimes lightening their racial presentation—to boost reach, a practice linked to a rise in "bro-coding" culture.
While LinkedIn cites a surge in content volume, including a 24% increase in comments and videos, users and experts note that algorithm changes have disproportionately hurt female creators.
Despite LinkedIn’s claims of regular gender bias checks, many describe a shift toward hyper-masculine content, reflecting broader societal inequities and sparking frustration over slow progress in addressing systemic bias.
Las mujeres dicen que el algoritmo de LinkedIn favorece los perfiles masculinos, empeorando las brechas de género y equidad racial a pesar de las afirmaciones de justicia de la plataforma.