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flag KuCoin Pay now lets users spend crypto in Brazil via Pix, the country’s instant payment system.

flag KuCoin Pay has integrated Brazil’s Pix instant payment system, allowing users to spend cryptocurrencies at any Pix-accepting merchant by instantly converting digital assets to Brazilian reais. flag The integration enables direct transfers to Brazilian banks or in-person payments via Pix QR codes, leveraging Pix’s network of over 175 million users. flag The move enhances KuCoin Pay’s wallet functionality, supporting both crypto and fiat management. flag Brazil, home to around 26 million crypto users and leading Latin America in adoption, saw $318.8 billion in crypto activity from July 2024 to June 2025. flag Recent developments include institutional launches like Itaú Asset Management’s crypto division and Crown’s $8.1 million raise for a stablecoin. flag Blockchain pilots and Coinbase’s planned entry further signal growth, though regulatory clarity remains limited following a June shift to a flat 17.5% tax on crypto capital gains.

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