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flag China's winter tourism surged in Nov 2025 due to early cold weather, boosting bookings in Harbin, Xinjiang, and beyond.

flag China's winter tourism season began earlier than usual in November 2025 due to early cold snaps, triggering a surge in bookings. flag Destinations like Harbin, Altay, Urumqi, and Hulunbuir saw rising demand, especially from travelers in eastern and southern provinces. flag Ski resorts in Xinjiang opened as early as mid-October, drawing visitors with quality snow and promotions. flag Early bookings for flights and hotels have increased, with prices expected to rise through the 2026 New Year and Spring Festival holidays. flag A “snow break” in Altay offers students discounts and free transit. flag Demand is expanding beyond skiing to include snow sightseeing and indoor attractions, indicating a growing and diverse winter tourism market.

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