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flag Niagara Falls unveils new brand with flowing NF logo, vibrant colors, and maple leaf, reflecting its spirit and natural landmark.

flag The City of Niagara Falls has launched a new brand identity featuring a flowing NF logo symbolizing the falls, bright blue and aqua colors representing energy and creativity, and a blue maple leaf for national pride. flag The rebrand, shaped by community input, includes new customer service centers and a redesigned website set for early 2026. flag Officials say the update reflects the city’s forward-thinking spirit, inclusivity, and connection to its natural landmark.

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