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UK shoppers protest rising toothpaste prices, calling £23 whitening brands unjustified amid cost-of-living pressures.
UK shoppers are outraged by soaring toothpaste prices, with premium whitening varieties reaching £23 in stores like Sainsbury’s and Tesco, despite similar ingredients in cheaper alternatives costing as little as £3.
Consumers, including a nurse and builder, call the prices excessive and unjustified amid ongoing cost-of-living pressures, noting that grocery inflation remains at 4.7% despite a slight decline.
While retailers offer budget options starting at 50p, many shoppers say they would pay no more than £2–£5, criticizing what they see as profiteering.
Social media and online forums reflect widespread frustration, with users urging people to switch to cheaper, equally effective brands.
Los compradores del Reino Unido protestan por el aumento de los precios de la pasta de dientes, calificando de injustificadas las marcas de blanqueamiento de £ 23 en medio de las presiones del costo de vida.