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flag Spotify launches new Premium tiers in key emerging markets with tiered pricing and limited features.

flag Spotify has introduced three new Premium tiers—Lite, Standard, and Platinum—in India, Indonesia, Saudi Arabia, South Africa, and the UAE, targeting new users. flag The Standard tier in India rose 43% to ₹199 ($2.24), while Lite remains at ₹139 ($1.57) and Platinum costs ₹299 ($3.37), offering lossless audio, AI features like AI DJ, and mixing tools. flag Existing subscribers retain current plans. flag The move reflects a strategy to tailor offerings to emerging markets, though premium features in these regions are currently more limited than in the U.S. and UK. flag The pilot may signal a broader pricing shift.

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