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flag Novo Nordisk slashed Wegovy’s price in India by up to 37% ahead of patent expiry and rising competition.

flag Novo Nordisk cut the price of its weight-loss drug Wegovy by up to 37% in India, lowering the monthly cost of the lowest dose to 10,850 rupees, as it prepares for patent expiration in March 2026 and intensifies competition with Eli Lilly’s Mounjaro, which has surged in sales. flag The move, part of a broader strategy to expand market access, follows a partnership with Emcure Pharma and comes despite Novo Nordisk losing its $10 billion bid for Metsera to Pfizer due to antitrust concerns. flag The company’s shares rose 7.25% on Tuesday.

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