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Millennials in Malaysia profit by marketing rentals they don’t own, raising fraud and oversight concerns.
A group of millennials is promoting rental properties in Malaysia they don’t own, using an "asset-light" model to generate profits through branding and marketing.
The approach, which relies on third-party property owners, raises concerns about misrepresentation, quality control, and regulatory risks, even as it reflects broader trends in digital real estate entrepreneurship.
Its long-term viability remains uncertain.
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Los millennials en Malasia obtienen ganancias al comercializar alquileres que no son de su propiedad, lo que genera preocupaciones sobre el fraude y la supervisión.