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flag Amazon Singapore's Black Friday sale offers up to 40% off, with gift-focused deals and pop-up events.

flag Amazon Singapore launched a 12-day Black Friday sale from November 20 to December 1, offering up to 40% off electronics, toys, baby products, home goods, and skincare from brands like LEGO, SharkNinja, Miele, and Tosowoong. flag A YouGov study found that while 57% of young adults seek deals for themselves, only 28% do when buying gifts, showing a higher willingness to spend on others. flag Trust factors like transparent pricing and verified sellers are key, with 38% valuing clear pricing and 31% prioritizing authentic sellers. flag The Amazon Holiday Giftorium pop-up at Suntec City Atrium from November 22 to 23 helps shoppers find gifts. flag Additional savings include bundle discounts, free gifts, and daily flash deals via Amazon.sg/blackfriday.

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