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flag Pumpkin pie surpasses apple pie as America’s top Thanksgiving dessert, according to a 2024 survey and sales data.

flag Pumpkin pie is now America’s top Thanksgiving dessert, preferred by 29% of Americans according to a YouGov survey, narrowly surpassing apple pie at 20%. flag Instacart’s 2025 Holiday Report confirms pumpkin pie led nationwide sales in 2024, with sweet potato pie seeing the largest sales surge—up 2,691%—while apple pie remains the year-round favorite. flag Regional preferences vary, with pumpkin dominant in the West, pecan in the South, and sweet potato in parts of the Southeast. flag Despite ongoing rivalry, both pies remain central to American holiday traditions, reflecting regional tastes and seasonal customs.

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