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flag UAE’s Shaikha Nasser Al Nowais is named first female UNWTO Secretary-General, starting 2026.

flag Shaikha Nasser Al Nowais of the UAE has been confirmed as the first female Secretary-General of the UN World Tourism Organisation (UNWTO), set to begin her four-year term in 2026. flag Her appointment, ratified by over 160 member countries during the UNWTO General Assembly in Riyadh, marks a historic milestone for the 50-year-old agency. flag A seasoned tourism leader with experience at Rotana Hotels and roles in UAE tourism advocacy, Al Nowais emphasized sustainable development, inclusivity, and innovation in her vision for global tourism. flag Her leadership reflects growing international support for gender diversity in global governance.

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