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flag Supermarkets slash prices on near-expiry food, with deals up to 90% off by late afternoon.

flag Supermarkets like Tesco, ASDA, Sainsbury's, Aldi, and Morrisons routinely discount fresh items near their best-before or use-by dates, with price cuts starting around 9–10 a.m. and increasing throughout the day—typically 10%, 30%, 50%, or up to 90%—peaking between 6 p.m. and 8 p.m. flag Final markdowns often occur around 7 p.m., especially in stores with food waste reduction initiatives. flag Items like bread, milk, ready meals, salads, and sandwiches are commonly discounted, and many remain safe to eat or can be frozen. flag Timing varies by location and staffing, so checking with store employees is recommended.

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