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Marriott ended its partnership with Sonder due to Sonder's failure to meet commitments, cutting projected net rooms growth to 4.5%.
Marriott International terminated its licensing agreement with Sonder Holdings on November 9, 2025, due to Sonder’s default, removing Sonder’s properties from Marriott’s reservation system and revising its 2025 net rooms growth outlook to about 4.5%, down from a prior estimate near 5%.
The change stems from Sonder’s failure to meet commitments under their 2024 partnership, which included bringing over 9,000 units into Marriott Bonvoy.
No other financial forecasts were adjusted.
Marriott emphasized that its forward-looking statements remain subject to risks outlined in its SEC filings.
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Marriott terminó su asociación con Sonder debido al incumplimiento de los compromisos de Sonder, reduciendo el crecimiento proyectado de las habitaciones netas al 4,5%.