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Myer unveils 2025 Christmas windows in Melbourne, featuring a Lego Santa mail room, after last year’s cancellation due to a Gaza protest.
Myer has launched its 2025 Christmas windows in Melbourne, featuring a Lego-built Santa’s mail room created with help from Lego Masters, marking a return after last year’s cancellation due to a protest over the war in Gaza.
The display, part of a broader effort to revitalize the retailer amid a 30% drop in net profit, aims to attract over 2 million visitors and boost foot traffic in the city center.
Executive chairwoman Olivia Wirth emphasized creating safe, welcoming spaces and highlighted collaboration with city leaders.
The display opens November 8 and is part of a larger holiday transformation, including a 17.5-meter tree and over 650 decorations across Melbourne.
Myer revela ventanas de Navidad de 2025 en Melbourne, con una sala de correo de Lego Santa, después de la cancelación del año pasado debido a una protesta en Gaza.