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flag Zepto cuts free delivery threshold to Rs 99 and removes fees, making it India's cheapest quick commerce option.

flag Zepto has lowered its free delivery threshold to Rs 99 and eliminated all handling, surge, and small cart fees, offering a flat Rs 30 delivery charge for orders under that amount. flag This overhaul, part of its “All New Zepto Experience,” makes it the most affordable quick commerce option in India, outpacing Blinkit and Swiggy Instamart. flag The move follows a $450 million funding round, bringing its total cash reserves to $900 million and valuing the company at $7 billion. flag Zepto, founded in 2021, processes about 1.7 million orders daily and reported over 20 lakh daily orders during Diwali week. flag Competitors like Swiggy Instamart and Flipkart Minutes are also reducing fees during the festive season to boost customer retention amid intense market competition.

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