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Tesla appoints Sharad Agarwal as India country chief to boost sales amid low demand and high tariffs.
Tesla has named Sharad Agarwal, former Lamborghini India head, as its new country chief in India, marking a shift toward localized leadership after struggling with low sales since its mid-July launch.
Agarwal, who began his role this week, will lead on-the-ground efforts to boost Tesla’s presence amid challenges including high import tariffs and slow EV adoption, with fewer than 800 orders placed.
The company is now focusing on pop-up displays in major cities to increase visibility and build brand awareness, aiming to establish a sustainable strategy in a market where electric vehicles remain a niche choice.
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Tesla nombra a Sharad Agarwal como jefe de país en India para impulsar las ventas en medio de la baja demanda y los altos aranceles.