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flag Coles and Natio fined for selling microbead products banned in NSW since 2022.

flag Australian brands Coles and Natio received compliance notices from NSW’s Environment Protection Authority for selling personal care products with banned microbeads, despite a national phase-out. flag The tiny plastic particles, including bioplastics like polylactic acid, persist in the environment and can enter ecosystems and human tissues. flag NSW banned microbeads in rinse-off products from November 2022, and the EPA ordered six companies to remove nine brands from shelves. flag While some products remain available in other states, enforcement highlights gaps in regulation, with only four states having legal bans. flag Non-compliance can result in fines up to $550,000 plus $55,000 per day.

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