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Sobha Realty pledged AED500 million to the Arab Reading Challenge, a global program promoting Arabic literacy among youth.
Sobha Realty has pledged AED500 million to create an endowment for the Arab Reading Challenge, a global initiative launched in 2015 to promote reading and preserve the Arabic language among youth.
The announcement was made during the 2025 Arab Reading Champion ceremony in Dubai, attended by Sheikh Mohammed bin Rashid Al Maktoum.
The funding will support education, cultural programs, and youth development in science and learning.
Since its launch, the Challenge has reached over 163 million students across 50 countries, with participation growing from 3.6 million to over 32 million in its ninth edition.
The Arab League endorsed the program in December 2024, urging member states to adopt it in national curricula.
The initiative has awarded AED99 million in prizes since 2015, including AED11 million annually.
Sobha Realty prometió AED500 millones al Arab Reading Challenge, un programa global que promueve la alfabetización árabe entre los jóvenes.