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Post Malone launches his Austin Post Apparel brand online with a durable, Western-inspired collection on October 23, 2025.
Post Malone has announced that his Austin Post Apparel brand will launch its inaugural online collection, “The Permanent Collection,” on October 23, 2025.
The line includes durable denim, fleece, shirting, outerwear, and accessories with a modern Western style, emphasizing long-lasting quality and everyday functionality.
Designed with integrity and balance, the collection reflects his country music roots and is intended to be worn frequently.
Behind-the-scenes footage shows Post Malone’s direct involvement in the design process.
While it’s unclear if pieces from his Paris runway show or New York pop-up are included, the drop marks the brand’s official online debut.
Post Malone lanza su marca Austin Post Apparel en línea con una colección duradera, de inspiración occidental el 23 de octubre de 2025.